{ "name": "360dialog WhatsApp Business API", "slug": "360dialog", "website_url": "https://www.360dialog.com", "vendor_description": "\"WhatsApp Business solutions that drive real results\"", "categories": [ "whatsapp" ], "summary": "360dialog WhatsApp Business API is a REST-based access layer to Meta's WhatsApp Business Platform, suited for businesses running customer support, marketing broadcasts, chatbots, conversational commerce, and OTP flows at scale. Plans start at $59 per month with self-serve signup and no sales call required, though a sandbox environment is available for testing before committing to production. The service is GDPR-compliant and ISO 27001 certified, with a published SLA and data residency options across India, Singapore, Indonesia, South Korea, Japan, and Australia. Standard throughput reaches 80 messages per second, scaling to 1,000 messages per second on a higher-tier plan at $299 per month.", "capabilities": { "supported_actions": [ "send_template_message", "send_session_message", "send_media", "interactive_buttons", "list_messages", "whatsapp_flows", "inbound_webhooks", "template_management", "message_status_callbacks", "phone_number_registration", "catalog_products", "payments", "whatsapp_voip_calling", "group_management", "block_users", "profile_management", "marketing_messages_api", "media_upload" ], "supported_regions": [ "global", "data residency options: India, Singapore, Indonesia, South Korea, Japan, Australia" ], "supported_languages": [ "Arabic", "Bengali", "English", "French", "German", "Greek", "Hebrew", "Hindi", "Indonesian", "Italian", "Japanese", "Korean", "Malaysian", "Mandarin", "Polish", "Portuguese", "Russian", "Spanish", "Thai", "Turkish", "Vietnamese" ], "input_types": [ "text", "template", "image", "video", "audio", "document", "sticker", "location", "contacts", "interactive buttons / lists", "reaction", "whatsapp_flows", "catalog / products", "address_message", "call_permission_request" ], "output_types": [ "message_status (sent/delivered/read/failed/played)", "inbound message webhook", "delivery receipts", "flow completion webhook", "order messages", "system messages", "coexistence events" ], "webhooks_supported": true, "sandbox_available": true, "sdk_languages": [ "TypeScript", "C#" ], "mcp_server_available": false }, "integration": { "api_style": "rest", "base_url": "https://waba-v2.360dialog.io", "api_version": "v2 (OpenAPI spec version 1.43.0)", "versioning_scheme": "url", "stability": "ga", "deprecation_policy_url": null, "auth_methods": [ "api_key" ], "auth_docs_url": "https://docs.360dialog.com/docs/messaging-api/api-reference/messages.md", "idempotency_supported": null, "error_format": "vendor-specific (JSON object with \"error\" string field; HTTP 400/401/500)", "webhook_signing": "x-360dialog-signature (HMAC-SHA256 of raw request body using platform secret)", "webhook_events_url": "https://docs.360dialog.com/docs/messaging/webhook/webhook-reference.md", "rate_limit_requests": 80, "rate_limit_window": "second", "sdk_packages": [ { "package": "360dialog-connect-button", "language": "TypeScript", "official": true, "repo_url": "https://github.com/360dialog/360dialog-connect-button" }, { "package": "integrated-onboarding-demo", "language": "TypeScript", "official": true, "repo_url": "https://github.com/360dialog/integrated-onboarding-demo" }, { "package": "WABA360Dialog.NET", "language": "C#", "official": false, "repo_url": "https://github.com/yuenkik6/WABA360Dialog.NET" } ], "mcp_url": null, "quickstart_url": "https://docs.360dialog.com/docs/guides/send-and-receive-messages.md" }, "pricing": { "pricing_model": "hybrid", "has_published_pricing": true, "starting_price_usd": "59.0000", "price_basis": "month", "free_tier_available": false, "free_tier_limit": "Sandbox/testing environment only (no free production tier)", "free_tier_details": "No platform-level free tier. Meta's standard free conversation allowance applies (1,000 free service conversations per month per WABA). Within the 24-hour customer service window, free-form messages do not incur Meta messaging fees. Marketing messages sent via Click-to-WhatsApp Ads or Facebook/Instagram CTAs receive a 72-hour free entry point window.", "minimum_commitment": null, "self_serve_signup": true, "requires_sales_call": false, "requires_verification": true, "enterprise_plan_available": true, "price_points": [ { "plan": "Regular", "item": "platform fee per WhatsApp number", "amount_usd": "59.0000", "amount_percent": null, "per": "month", "currency": "USD", "source_url": "https://docs.360dialog.com/docs/get-started/pricing" }, { "plan": "Premium", "item": "platform fee per WhatsApp number", "amount_usd": "119.0000", "amount_percent": null, "per": "month", "currency": "USD", "source_url": "https://docs.360dialog.com/docs/get-started/pricing" }, { "plan": "High Throughput", "item": "platform fee per WhatsApp number", "amount_usd": "299.0000", "amount_percent": null, "per": "month", "currency": "USD", "source_url": "https://docs.360dialog.com/docs/get-started/pricing" }, { "plan": "All plans", "item": "Meta conversation fees — passed through at cost, no BSP markup", "amount_usd": null, "amount_percent": null, "per": "conversation", "currency": "USD", "source_url": "https://360dialog.com/pricing" }, { "plan": "All plans (marketing messages via /messages endpoint)", "item": "surcharge for using /messages endpoint instead of Marketing Messages API", "amount_usd": null, "amount_percent": "7.0000", "per": "message", "currency": "USD", "source_url": "https://docs.360dialog.com/docs/get-started/pricing" }, { "plan": "All plans", "item": "payment processing fee for credit/debit card usage charges", "amount_usd": null, "amount_percent": "4.0000", "per": "transaction", "currency": "USD", "source_url": "https://docs.360dialog.com/docs/get-started/pricing" }, { "plan": "Partner Platform Growth", "item": "monthly platform fee", "amount_usd": "600.0000", "amount_percent": null, "per": "month", "currency": "USD", "source_url": "https://docs.360dialog.com/partner/get-started/pricing" }, { "plan": "Partner Platform Premium", "item": "monthly platform fee", "amount_usd": "1200.0000", "amount_percent": null, "per": "month", "currency": "USD", "source_url": "https://docs.360dialog.com/partner/get-started/pricing" }, { "plan": "Partner Regular Channel Licence", "item": "per-channel licence fee", "amount_usd": "30.0000", "amount_percent": null, "per": "month", "currency": "USD", "source_url": "https://docs.360dialog.com/partner/get-started/pricing" }, { "plan": "Partner Premium Channel Licence", "item": "per-channel licence fee", "amount_usd": "59.0000", "amount_percent": null, "per": "month", "currency": "USD", "source_url": "https://docs.360dialog.com/partner/get-started/pricing" }, { "plan": "Partner High Throughput Channel Licence", "item": "per-channel licence fee", "amount_usd": "299.0000", "amount_percent": null, "per": "month", "currency": "USD", "source_url": "https://docs.360dialog.com/partner/get-started/pricing" } ] }, "compliance": { "soc2": null, "hipaa": null, "gdpr": true, "iso_27001": true, "pci_dss": null, "sla_published": true, "sla_url": null, "data_retention_policy_url": "https://docs.360dialog.com/partner/onboarding/integration-best-practices/architecture-and-security.md", "documented_rate_limits": "Standard throughput: up to 80 messages/second. Higher Throughput tier (€249/$299/month): up to 1,000 messages/second; requires minimum 50,000 unique customers contacted in a rolling 7-day period and Medium or higher quality rating. Messaging tiers (unique users per 24h rolling window, at portfolio level): 250 (new accounts) → 2,000 → 10,000 → 100,000 → Unlimited.", "known_restrictions": [ "Requires Meta Business Verification to scale beyond 250 unique users/day messaging tier", "24-hour customer service window for session messages; template messages required outside window", "Template pre-approval required by Meta before sending", "Higher Throughput tier requires Medium or higher quality rating and 50,000+ unique customers in 7 days", "Quality rating throttling: low quality rating can restrict messaging capacity", "WhatsApp Flows only available on Cloud API phone numbers (not COEX)", "WhatsApp VoIP calling requires business SIP/WebRTC infrastructure; 360dialog provides API bridge only, not voice infrastructure", "WhatsApp VoIP calling requires phone number with minimum 2,000 business-initiated conversation limit", "Sandbox limited to 200 messages and only to own phone number; no media upload/retrieval", "7% marketing message surcharge when using /messages endpoint instead of official Marketing Messages API", "4% payment processing fee on usage-related credit/debit card payments", "No markup on Meta conversation fees (transparent pass-through stated)", "Number migration between partners is possible but subject to process", "iso_27001 certification is Meta's for WhatsApp Cloud API, not 360dialog's own certification" ] }, "developer": { "docs_url": "https://docs.360dialog.com/docs", "api_reference_url": null, "openapi_spec_url": null, "postman_collection_url": null, "changelog_url": null, "status_page_url": "https://status.360dialog.com", "llms_txt_url": null, "markdown_docs_url": null, "rendering": "static" }, "adoption": { "launched_at": "2012-01-01", "ga_date": null, "github_stars": null, "github_stars_at": null, "notable_customers": [] }, "scores": { "agent_friendliness": 40, "pricing_transparency": 85, "setup_speed": 70, "docs_quality": 15, "procurement_friction": 85, "trust_readiness": 50, "best_for": [ "Teams needing broad API coverage out of the box" ], "avoid_if": [ "You want to try it free before paying", "You have strict compliance requirements" ] }, "sources": [ { "field": "sla_url", "url": "https://360dialog.com/whatsapp-api", "excerpt": "99.9% uptime guarantee", "confidence": "medium" }, { "field": "api_style", "url": "https://docs.360dialog.com/docs/guides/send-and-receive-messages.md", "excerpt": "POST https://waba-v2.360dialog.io/messages ... messages sent via HTTPS requests to the 360dialog API, which communicates directly with Meta infrastructure.", "confidence": "high" }, { "field": "categories", "url": "https://www.360dialog.com/en/whatsapp-sms-rcs-messenger/", "excerpt": "360dialog's documented offerings center entirely on WhatsApp Business API access and partner platform solutions; no separate SMS, RCS, or Messenger API products with independent pricing.", "confidence": "high" }, { "field": "pricing_model / has_published_pricing", "url": "https://360dialog.com/pricing", "excerpt": "Regular: €49/month per number + Meta fees; Premium: €99/month per number + Meta fees; High Throughput: €249/month per number + Meta fees. No markup on Meta fees, no hidden costs.", "confidence": "high" }, { "field": "free_tier_available / free_tier_details", "url": "https://360dialog.com/pricing", "excerpt": "No €0 platform plan exists. Lowest tier is €49/month per number. Meta's 1,000 free service conversations/month allowance applies independently.", "confidence": "high" }, { "field": "enterprise_plan_available", "url": "https://docs.360dialog.com/partner/get-started/pricing", "excerpt": "Premium Plan: €1,000/month (EUR) or $1,200/month (USD). Offers enterprise-grade support requirements, faster response times, and direct Meta collaboration.", "confidence": "high" }, { "field": "sla_published", "url": "https://docs.360dialog.com/docs/support/get-support", "excerpt": "Platform uptime SLA: 98% or 99% depending on plan. Support response times: Basic <24 Hours, Regular <4 Hours, Premium <30 Minutes. Partner Growth <4 Hours, Partner Premium <1 Hour. Support response times are independent from the Platform Uptime SLA.", "confidence": "high" }, { "field": "gdpr", "url": "https://docs.360dialog.com/docs/resources/architecture-and-security", "excerpt": "GDPR: Meta enables businesses to fulfill their obligations under the General Data Protection Regulation (GDPR). Cloud API Data Privacy & Security documentation and Cloud API GDPR FAQ referenced.", "confidence": "high" }, { "field": "soc2 / hipaa / pci_dss", "url": "https://docs.360dialog.com/docs/resources/architecture-and-security", "excerpt": "The documentation does not include information about SOC2 certification, HIPAA compliance, or PCI DSS standards for 360dialog itself. No trust page found listing these certifications.", "confidence": "high" }, { "field": "documented_rate_limits", "url": "https://docs.360dialog.com/docs/get-started/pricing/higher-throughput", "excerpt": "Standard Tier: Up to 80 messages per second. Higher Throughput Tier: Up to 1,000 messages per second. Eligibility: initiate conversations with at least 50,000 unique customers within a rolling 7-day period. Maintain a quality rating of Medium or higher.", "confidence": "high" }, { "field": "known_restrictions (no markup, 7% surcharge, 4% processing fee)", "url": "https://docs.360dialog.com/docs/get-started/pricing", "excerpt": "A 7% increase over Meta's standard rates applies when using the standard /messages endpoint instead of the Marketing Messages API. A 4% processing fee applies to credit/debit card payments for usage-related charges.", "confidence": "high" }, { "field": "supported_actions (whatsapp_voip_calling)", "url": "https://docs.360dialog.com/docs/messaging/calling", "excerpt": "Cloud API Calling enables businesses to handle voice calls (VoIP) on WhatsApp, in addition to messaging. Maximum of 1,000 concurrent calls per WhatsApp Business Account. Supported Technologies: WebRTC and SIP protocols.", "confidence": "high" }, { "field": "supported_actions (template_management, whatsapp_flows, catalog, payments)", "url": "https://docs.360dialog.com/docs/messaging/payments", "excerpt": "India: Payment Gateway and Payment Links. Singapore: Stripe integration enables customers to complete transactions without exiting WhatsApp. Brazil: Native payments via API.", "confidence": "high" }, { "field": "base_url", "url": "https://docs.360dialog.com/docs/guides/send-and-receive-messages.md", "excerpt": "POST https://waba-v2.360dialog.io/messages -H \"D360-API-KEY: {{api-key}}\"", "confidence": "high" }, { "field": "api_version", "url": "https://docs.360dialog.com/docs/guides/send-and-receive-messages.md", "excerpt": "The service uses `https://waba-v2.360dialog.io` as the endpoint base, with \"v2\" indicating the API version.", "confidence": "high" }, { "field": "auth_methods", "url": "https://docs.360dialog.com/docs/guides/send-and-receive-messages.md", "excerpt": "Include the header `\"D360-API-KEY: {{api-key}}\"` with every request.", "confidence": "high" }, { "field": "rate_limit_requests", "url": "https://docs.360dialog.com/partner/integrations-and-api-development/integration-best-practices/sizing-your-environment-based-on-expected-throughput", "excerpt": "under ideal conditions, accounts with CloudAPI can handle up to 80 messages per second, with ideal conditions including your webhook responding in less than 200ms", "confidence": "medium" }, { "field": "starting_price_usd", "url": "https://360dialog.com/whatsapp-api", "excerpt": "Starting price: $59/month (USD) or €49/month (EUR)", "confidence": "high" }, { "field": "price_basis", "url": "https://360dialog.com/pricing", "excerpt": "€49/month per number ... Meta messaging fees apply", "confidence": "high" }, { "field": "requires_verification", "url": "https://docs.360dialog.com/docs/resources/meta-business-verification", "excerpt": "Business verification is required to access certain WhatsApp API features, advertising, developer, billing and spending features.", "confidence": "high" }, { "field": "free_tier_limit", "url": "https://360dialog.com/whatsapp-api", "excerpt": "A testing sandbox environment is available for safe development without using credits", "confidence": "medium" }, { "field": "categories", "url": "https://docs.360dialog.com/docs/messaging/calling", "excerpt": "Cloud API Calling enables businesses to handle voice calls (VoIP) on WhatsApp, in addition to messaging. Partners/clients are responsible for configuring and managing their SIP/WebRTC systems—360Dialog provides API connectivity but not the underlying voice infrastructure itself.", "confidence": "high" }, { "field": "vendor_description", "url": "https://www.360dialog.com", "excerpt": "WhatsApp Business solutions that drive real results", "confidence": "high" }, { "field": "pricing_model / has_published_pricing", "url": "https://docs.360dialog.com/docs/get-started/pricing", "excerpt": "Regular Channel: 49 EUR / 59 USD; Premium Channel: 99 EUR / 119 USD; Higher Throughput: 249 EUR / 299 USD. Usage-based costs are dictated by official Meta Rate Cards.", "confidence": "high" }, { "field": "sandbox_available", "url": "https://docs.360dialog.com/docs/get-started/sandbox", "excerpt": "The sandbox is a developer-friendly test environment. It uses a dedicated number (+551146733492) for testing purposes. A maximum of 200 messages can be sent with the sandbox. Messages and Templates can be sent only to your own phone number.", "confidence": "high" }, { "field": "self_serve_signup / minimum_commitment", "url": "https://360dialog.com/whatsapp-api", "excerpt": "Starting at $59 / €49 per month with transparent, predictable costs and no minimum commitments.", "confidence": "high" }, { "field": "sla_published", "url": "https://360dialog.com/whatsapp-api", "excerpt": "99.9% uptime on lightweight, efficient servers", "confidence": "high" }, { "field": "iso_27001", "url": "https://docs.360dialog.com/docs/resources/architecture-and-security", "excerpt": "ISO 27001: The only certification explicitly mentioned is ISO 27001 for Cloud API, with a link provided to Meta/Facebook's compliance page for WhatsApp Cloud API. This is Meta's certification for the Cloud API infrastructure, not 360dialog's own ISO 27001 certification.", "confidence": "medium" }, { "field": "mcp_server_available", "url": "https://www.360dialog.com", "excerpt": "Coming soon: MCP support - manage WhatsApp accounts and build use cases from Claude Code, Codex, Gemini CLI, and more.", "confidence": "high" }, { "field": "documented_rate_limits", "url": "https://docs.360dialog.com/docs/resources/wabas/messaging-limits", "excerpt": "Messaging limit tiers for unique WhatsApp users per 24 hours: 250 (default for new accounts), 2,000, 10,000, 100,000, Unlimited.", "confidence": "high" }, { "field": "known_restrictions (no markup, 7% surcharge, 4% processing fee)", "url": "https://360dialog.com/pricing", "excerpt": "no markup on Meta fees, no hidden costs", "confidence": "high" }, { "field": "supported_actions (template_management, whatsapp_flows, catalog, payments)", "url": "https://docs.360dialog.com/docs/messaging/flows", "excerpt": "The Partner API provides comprehensive Flow management: Create, configure, and deploy flows programmatically; Send flows as interactive messages via /messages endpoint; Integrate flows with template messages (published flows only).", "confidence": "high" }, { "field": "base_url", "url": "https://docs.360dialog.com/docs/messaging/overview", "excerpt": "The default base URL for the Cloud API and MMAPI is `https://waba-v2.360dialog.io`", "confidence": "high" }, { "field": "api_version", "url": "https://docs.360dialog.com/docs/messaging-api/api-reference/messages.md", "excerpt": "API Version: 1.43.0", "confidence": "high" }, { "field": "auth_methods", "url": "https://docs.360dialog.com/docs/messaging-api/api-reference/messages.md", "excerpt": "API Key for Messaging API authentication. Send your API key in the D360-API-KEY header.", "confidence": "high" }, { "field": "webhook_signing", "url": "https://docs.360dialog.com/partner/onboarding/webhook-events-and-setup/signature-validation.md", "excerpt": "360Dialog uses the platform secret to sign the webhook event's body with HMAC-SHA256. The signature is inserted to the request's `x-360dialog-signature` header.", "confidence": "high" }, { "field": "rate_limit_requests", "url": "https://360dialog.com/pricing", "excerpt": "80 messages/second throughput", "confidence": "medium" }, { "field": "starting_price_usd", "url": "https://360dialog.com/pricing", "excerpt": "Regular Plan - Price: €49/month per number; Premium Plan - Price: €99/month per number", "confidence": "high" }, { "field": "requires_verification", "url": "https://docs.360dialog.com/docs/get-started/overview.md", "excerpt": "Verify the business in Meta Business Suite or by using Partner-Led Business Verification with 360dialog.", "confidence": "high" }, { "field": "data_retention_policy_url", "url": "https://docs.360dialog.com/partner/onboarding/integration-best-practices/architecture-and-security.md", "excerpt": "Messages have a maximum retention period of 30 days in order to provide the base features and functionality of the Cloud API service.", "confidence": "high" }, { "field": "mcp_url", "url": "https://360dialog.com", "excerpt": "Coming soon: MCP support - manage WhatsApp accounts and build use cases from Claude Code, Codex, Gemini CLI, and more.", "confidence": "high" }, { "field": "launched_at", "url": "https://tracxn.com/d/companies/360dialog/__HabBO1E83qgXijzNzyo478W85owSbKR4aU0vCRsbEYk", "excerpt": "Founded Year: 2012", "confidence": "medium" }, { "field": "versioning_scheme", "url": "https://docs.360dialog.com/docs/messaging/overview", "excerpt": "The default base URL for the Cloud API and MMAPI is `https://waba-v2.360dialog.io`", "confidence": "high" }, { "field": "webhook_events_url", "url": "https://docs.360dialog.com/docs/messaging/webhook/webhook-reference.md", "excerpt": "Webhook events: messages (inbound), statuses (delivery updates), errors (operational issues), plus coexistence events: history, smb_app_state_sync, smb_message_echoes", "confidence": "high" }, { "field": "sdk_packages", "url": "https://github.com/360dialog", "excerpt": "360dialog has 2 public repositories: integrated-onboarding-demo (TypeScript, Demo project to try out the Integrated Onboarding flow) and 360dialog-connect-button", "confidence": "high" }, { "field": "quickstart_url", "url": "https://docs.360dialog.com/docs/guides/send-and-receive-messages.md", "excerpt": "Quick guide covering: Verify prerequisites (WABA, phone number, API Key, HTTPS webhook), prepare API request, add authorization header, send message", "confidence": "high" }, { "field": "error_format", "url": "https://docs.360dialog.com/docs/messaging-api/api-reference/messages.md", "excerpt": "All error responses use the `utils.ErrorResp` schema with an error property. The API returns three main error responses: 400 Bad Request, 401 Unauthorized, 500 Internal Server Error.", "confidence": "medium" } ], "fields_not_found": [ "pci_dss", "hipaa", "soc2", "minimum_commitment", "ga_date", "deprecation_policy_url", "sla_url", "idempotency_supported", "mcp_url", "notable_customers", "launched_at (WhatsApp API product specifically)" ], "source_confidence": "high", "last_verified_at": "2026-06-16T00:00:00.000Z", "contribute": { "note": "This data is crowd-editable. Suggest corrections or leave a review via these endpoints - no auth required, requests are rate-limited, and every submission is reviewed before it goes live. For a field edit, {field} is any key in this response and a citation is required.", "endpoints": [ { "action": "review", "label": "Leave a review or comment", "method": "POST", "url": "https://apio.sh/api/feedback/360dialog", "example_body": { "kind": "review", "rating": 5, "body": "Your experience with this API…" } }, { "action": "field_edit", "label": "Suggest a correction to a field (cite a source)", "method": "POST", "url": "https://apio.sh/api/suggest/360dialog/{field}", "example_body": { "value": "corrected value", "citations": [ { "url": "https://source.example/page", "excerpt": "supporting quote" } ], "note": "what changed and why" } }, { "action": "new_api", "label": "Suggest a new API to add", "method": "POST", "url": "https://apio.sh/api/suggest/api", "example_body": { "value": { "name": "Acme API", "website_url": "https://acme.example" }, "citations": [ { "url": "https://acme.example" } ] } }, { "action": "token", "label": "Optional - raise your rate limit", "method": "GET", "url": "https://apio.sh/api/feedback/token" } ] } }