Retell AI

"#1 AI Voice Agent Platform for Automating Calls" [1]

www.retellai.com · By Retell AI · Agent JSON · Suggest an edit · Last verified 2026-06-21 · Source confidence: high

Retell AI is a voice agent platform for automating phone calls, supporting both inbound and outbound use cases such as customer support, appointment booking, lead qualification, and call center operations. Pricing is usage-based at $0.055 per minute with a $10 free credit on signup, and an enterprise plan is available for higher-volume needs. The REST API supports bring-your-own LLM and voice, SIP trunking, WebRTC web calling, and function calling, with SDKs for Python, Node.js, and browser JavaScript. The platform holds SOC 2 Type II certification and is HIPAA and GDPR compliant, though it currently operates only from US-based infrastructure.

Best for / Avoid if

Best for: Regulated or enterprise workloads - compliance attestations and an enterprise plan; AI agents and automation - an agent-ready surface (MCP / llms.txt); Teams needing broad API coverage out of the box

Avoid if: You want to try it free before paying

Pricing & procurement

Pricing model
Usage-based [2]
Published pricing
Yes [3]
Free tier
No [4]
Free tier details
$10 one-time trial credit on sign-up (not a recurring free tier)
Self-serve signup
Yes
Requires sales call
No
Enterprise plan
Yes [5]
Published prices
PlanItemPerAmountSource
Pay As You GoVoice agent all-in rate (low end)minute$0.07source
Pay As You GoVoice agent all-in rate (high end)minute$0.31source
Pay As You GoRetell voice infrastructure (platform/orchestration fee)minute$0.055source
Pay As You GoTTS — Retell Platform Voices / Minimax / Fish / Cartesia / OpenAIminute$0.015source
Pay As You GoTTS — ElevenLabs voicesminute$0.04source
Pay As You GoLLM — GPT 5.5minute$0.16source
Pay As You GoLLM — GPT 5.4minute$0.08source
Pay As You GoLLM — GPT 5.2minute$0.056source
Pay As You GoLLM — GPT 5.1 / GPT 5minute$0.04source
Pay As You GoLLM — Claude 4.6/4.5 Sonnetminute$0.08source
Pay As You GoLLM — Claude 4.5 Haikuminute$0.025source
Pay As You GoLLM — Gemini 3.0 Flashminute$0.027source
Pay As You GoLLM — Gemini 2.5 Flashminute$0.035source
Pay As You GoTelephony — US (Twilio/Telnyx)minute$0.015source
Pay As You GoTelephony — SIP trunking / custom telephony (BYO)minute$0source
Pay As You GoKnowledge base add-onminute$0.005source
Pay As You GoKnowledge base subscription (first 10 free)knowledge base/month$8source
Pay As You GoSafety Guardrails add-onminute$0.005source
Pay As You GoAdvanced Denoising add-onminute$0.005source
Pay As You GoPII Removal add-onminute$0.01source
Pay As You GoAI Quality Assurance (first 100 min/month free, then)minute$0.1source
Pay As You GoBatch call dial feedial$0.005source
Pay As You GoBranded Call ID add-onoutbound call$0.1source
Pay As You GoBurst concurrency surcharge (calls exceeding limit)minute (entire call duration)$0.1source
Pay As You GoAdditional concurrent calls (beyond 20 free)concurrent line/month$8source
Pay As You GoPhone numbernumber/month$2source
Pay As You GoRetell SMSmonth$20source
Pay As You GoVerified phone number (recurring)phone number/month$10source
Pay As You GoVerified phone number (one-time setup fee)phone number$10source
EnterpriseVoice agent orchestrationminute (custom) - source

Capabilities

  • Built-in telephony
  • Outbound calling
  • BYO models
Supported actions
realtime_conversation, inbound_telephony, outbound_telephony, sip_trunking, web_calling_webrtc, call_transfer, function_calling, tool_calling, interruption_handling, byo_llm, byo_voice, knowledge_base, batch_calling, call_recording, call_analytics, post_call_analysis, ai_quality_assurance, pii_redaction, dtmf_capture, ivr_navigation, dynamic_variable_injection, webhooks, mcp_server, simulation_testing, voice_cloning, safety_guardrails, voicemail_detection, ab_testing, agent_versioning [6]
Regions
United States, Canada, International (via custom SIP/BYO telephony) [7]
Languages
English (US), English (India), English (UK), English (Australia), English (New Zealand), Spanish (Spain), Spanish (Latin America), French, Chinese (Mandarin), German, Hindi, Japanese, Portuguese (Portugal), Portuguese (Brazil), Russian, Italian, Korean, Dutch, Dutch (Belgium), Polish, Turkish, Vietnamese, Romanian, Danish, Finnish, Greek, Indonesian, Norwegian, Slovak, Swedish, Bulgarian, Hungarian, Malay, Catalan, Thai, 50+ languages total (dashboard is source of truth; list expands continuously) [8]
Input types
PSTN phone call, SIP, WebRTC, web widget, audio stream [9]
Output types
audio stream, call transcript, webhook events, call recording, structured call summary, post-call analysis, SMS [10]
Webhooks
Yes [11]
Sandbox / test mode
No
SDK languages
Python, Node.js, JavaScript (browser/client) [12]
MCP server
Yes [13]

Trust & compliance

SOC 2
SOC 2 Type II [14]
HIPAA
Yes [15]
GDPR
Yes [16]
ISO 27001
No [17]
PCI DSS
No [18]
Published SLA
Yes [19]
Rate limits
Pay-as-you-go plan includes 20 free concurrent calls; additional concurrent call capacity at $8/concurrent call/month. Burst mode allows temporarily exceeding the limit at a $0.10/min surcharge for the entire call duration (burst cap = lower of 3× limit or limit + 300). Max call duration is 1 hour (expandable to 2 hours). Enterprise plan: no cap, custom options starting at 50+ concurrent calls. [20]
Known restrictions
Services not currently operational within the EU (GDPR compliant via AWS but US-region only), Not designed for medical, emergency, aviation, nuclear, or safety-critical environments, Cannot submit HIPAA/PCI/biometric data without a signed BAA or express authorization, Reselling AI-generated voices as standalone products is prohibited, TCPA, FCC, and Do-Not-Call compliance is the customer's responsibility [21]

Developer surface

Docs rendering: static · llms.txt present

Integration

API style
rest
Base URL
https://api.retellai.com
Version
v2
Versioning
url
Stability
ga
Auth methods
api_key
Idempotency keys
No
Error format
vendor-specific JSON: {"status": "error", "message": "..."}
Webhook signing
hmac_sha256
Rate limit
20 / concurrent calls

SDKs

  • Python retell-sdk · repo
  • Node.js retell-sdk · repo
  • JavaScript (browser/client) retell-client-js-sdk · repo

Adoption & maturity

Launched
2023-01-01
GA
2024-02-01
Notable customers
Lenovo, Asbury Auto, Anker, StorageVault

Other Realtime Voice Agent APIs

  • ElevenLabs Conversational AI (ElevenAgents)

    "Deploy human-like Conversational AI in minutes. ElevenLabs delivers low latency interactions in dozens of languages with enterprise-grade security."

    Hybrid · free tier · public pricing · self-serve

  • OpenAI Realtime API (gpt-realtime)

    "The Realtime API enables low-latency, bidirectional audio communication for building voice agents and audio applications."

    Usage · public pricing · self-serve

  • Telnyx Voice AI Agents

    "Carrier-grade Voice AI from Telnyx. Sub-200ms latency, 80+ languages, A-level STIR/SHAKEN attestation, and one platform that replaces 5 vendors."

    Usage · public pricing · self-serve

  • Twilio ConversationRelay

    "Twilio's Conversation Relay empowers you to build powerful AI voice experiences for your customers. Let Twilio handle the heavy lifting of speech recognition, text-to-speech, and voice synthesis."

    Usage · public pricing · self-serve

  • Vapi

    "Build and deploy voice agents that deliver the outcomes you want at the scale your customers need."

    Usage · free tier · public pricing · self-serve

  • Cartesia Line

    "Turn any text agent into a world-class conversational agent, deployed anywhere."

    Hybrid · free tier · public pricing · self-serve

Retell AI alternatives · Retell AI vs ElevenLabs Conversational AI (ElevenAgents) · All Realtime Voice Agent APIs APIs

References

Each field above carries a numbered source - hover for a preview, click to jump here.

  1. Description: retellai.com
  2. Pricing model: retellai.com · retellai.com
  3. Published pricing: retellai.com
  4. Free tier: retellai.com · retellai.com
  5. Enterprise plan: retellai.com
  6. Supported actions: docs.retellai.com · docs.retellai.com
  7. Regions: retellai.com · docs.retellai.com
  8. Languages: community.retellai.com · retellai.com
  9. Input types: docs.retellai.com
  10. Output types: docs.retellai.com
  11. Webhooks: docs.retellai.com
  12. SDK languages: docs.retellai.com
  13. MCP server: docs.retellai.com
  14. SOC 2: retellai.com · docs.retellai.com
  15. HIPAA: retellai.com · docs.retellai.com
  16. GDPR: docs.retellai.com · docs.retellai.com
  17. ISO 27001: docs.retellai.com
  18. PCI DSS: docs.retellai.com
  19. Published SLA: docs.retellai.com · retellai.com
  20. Rate limits: docs.retellai.com · docs.retellai.com
  21. Known restrictions: retellai.com · docs.retellai.com

Change history

Every field change, who made it, and when - from our audited data pipeline and editors.

  1. 2026-06-21 Capabilities: {}{"byo_models":true,"outbound_calling":true,"telephony_included":true}
  2. 2026-06-21 Summary Md: (none)Retell AI is a voice agent platform for automating phone calls, supporting both…
  3. 2026-06-21 Score Pricing Transparency: (none)85
  4. 2026-06-21 Score Setup Speed: (none)60
  5. 2026-06-21 Score Docs Quality: (none)35
  6. 2026-06-21 Score Procurement Friction: (none)85
  7. 2026-06-21 Score Trust Readiness: (none)75
  8. 2026-06-21 Best For: (none)Regulated or enterprise workloads - compliance attestations and an enterprise p…
  9. 2026-06-21 Scoring Methodology: (none)Scores are computed deterministically from this profile's published, sourced fi…
  10. 2026-06-21 Avoid If: (none)You want to try it free before paying
  11. 2026-06-21 Score Agent Friendliness: (none)65
  12. 2026-06-21 Changelog URL: (none)https://www.retellai.com/changelog
  13. 2026-06-21 Llms Txt Present: (none)Yes
  14. 2026-06-21 Llms Txt URL: (none)https://www.retellai.com/llms.txt
  15. 2026-06-21 Rendering: (none)static
  16. 2026-06-21 Has Structured Data: (none)Yes
  17. 2026-06-21 Robots Allows Agents: (none)Yes
  18. 2026-06-21 Status Page URL: (none)https://status.retellai.com
  19. 2026-06-21 Docs URL: (none)https://docs.retellai.com/general/introduction
  20. 2026-06-21 Has Published Pricing: set to Yes
  21. 2026-06-21 Free Tier Available: set to No
  22. 2026-06-21 Free Tier Details: set to $10 one-time trial credit on sign-up (not a recurring free tier)
  23. 2026-06-21 Self Serve Signup: set to Yes
  24. 2026-06-21 Requires Sales Call: set to No
  25. 2026-06-21 Enterprise Plan Available: set to Yes
  26. 2026-06-21 SOC 2: set to type_2
  27. 2026-06-21 HIPAA: set to Yes
  28. 2026-06-21 GDPR: set to Yes
  29. 2026-06-21 ISO 27001: set to No
  30. 2026-06-21 PCI DSS: set to No
  31. 2026-06-21 SLA Published: set to Yes
  32. 2026-06-21 SLA URL: set to https://www.retellai.com/legal/terms-of-service
  33. 2026-06-21 Data Retention Policy URL: set to https://docs.retellai.com/accounts/data-retention
  34. 2026-06-21 Documented Rate Limits: set to Pay-as-you-go plan includes 20 free concurrent calls; additional concurrent cal…
  35. 2026-06-21 Rate Limit Requests: set to 20
  36. 2026-06-21 Rate Limit Window: set to concurrent calls
  37. 2026-06-21 Known Restrictions: set to Services not currently operational within the EU (GDPR compliant via AWS but US…
  38. 2026-06-21 Auth Methods: set to api_key
  39. 2026-06-21 Auth Docs URL: set to https://docs.retellai.com/accounts/api-keys-overview
  40. 2026-06-21 API Style: set to rest
  41. 2026-06-21 API Version: set to v2
  42. 2026-06-21 Versioning Scheme: set to url
  43. 2026-06-21 Stability: set to ga
  44. 2026-06-21 Deprecation Policy URL: set to https://docs.retellai.com/deprecation-notice/5-30
  45. 2026-06-21 MCP URL: set to https://mcp.retellai.com
  46. 2026-06-21 Quickstart URL: set to https://docs.retellai.com/get-started/quick-start
  47. 2026-06-21 Idempotency Supported: set to No
  48. 2026-06-21 Error Format: set to vendor-specific JSON: {"status": "error", "message": "..."}
  49. 2026-06-21 Webhook Signing: set to hmac_sha256
  50. 2026-06-21 Webhook Events URL: set to https://docs.retellai.com/features/webhook

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