Google Address Validation API vs Lob Address Verification
Google Address Validation API and Lob Address Verification are both Address Validation APIs, compared here on pricing, compliance, capabilities, and developer experience from structured, cited data - not reviews or paid placement. On compliance, Lob Address Verification additionally documents HIPAA. For coding-agent use, Google Address Validation API scores higher on agent-friendliness (50 vs 40).
| Field | Google Address Validation API | Lob Address Verification |
|---|---|---|
| Starting price | $17 1,000 requests | $0.03 1,000 lookups |
| Pricing model | Hybrid | Hybrid |
| Free tier | ✓ | ✓ |
| Self-serve signup | ✓ | ✓ |
| SOC 2 | Type II | Type II |
| HIPAA | ✗ | ✓ |
| GDPR | ✓ | ✓ |
| Webhooks | ✗ | ✗ |
| Sandbox | ✗ | ✓ |
| Documented actions | 2 | 9 |