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Categories · Data & Web

Rank Tracking APIs

Track keyword positions in search results over time, by location and device.

TL;DR: Top pick: Ahrefs API. 4 APIs compared, 0 with a free tier; cheapest published entry $100 month (Serpstat API). Why →

Looking for a recommendation? See the Best Rank Tracking APIs guide. · Last verified 2026-06-06

What is a Rank Tracking API?

A Rank Tracking API lets developers track keyword positions in search results over time, by location and device over HTTP. The Rank Tracking APIs below are compared on pricing, compliance, capabilities, and developer experience from structured, cited data.

To be listed as a Rank Tracking API, an API must have a public HTTP endpoint and published, sourced data. Listings are ranked on those verifiable fields, never on payment.

Sorted by a data-readiness score (published pricing, free tier, self-serve access, compliance, webhooks/sandbox, capability breadth). No paid placement. How we rank. ✓ yes · ✗ no · · unknown.

4 APIs compared
#APIPricingFreeSelf-serveSOC 2HIPAAGDPRWebhooksActions
1Ahrefs APIHybrid✗✓In progress·✓✗71
2Serpstat APISubscription✗✓··✓·51
3Semrush APIHybrid✗✓··✓✗149
4SE RankingHybrid✗✓··✓·156

The APIs

  • #1 Ahrefs API

    56 / 100

    Ahrefs API exposes the data behind Ahrefs' SEO toolset for custom integrations: keyword research, backlink analysis, rank tracking, site audits, and brand visibility across search and AI platforms. It is a REST API with API-key auth and an official MCP server. Pricing is published and self-serve, starting at $449/month as an Ahrefs subscription, with GDPR and ISO 27001 compliance and SOC 2 in progress. Launched 2010.

    PricingHybrid · from $449 month · free tier ✗
    TrustSOC 2 In progress · GDPR · ISO 27001
    Does
    • Historical data
    • AI Overview tracking
    • Multiple search engines
    • Competitor analysis
    • Search intent
    • Clickstream data
    • Bulk / batch
    Avoid ifYou want to try it free before paying

    Ahrefs API profile →

  • #2 Serpstat API

    58 / 100

    Serpstat is a cost-focused SEO data API covering keyword research, backlink analysis, rank tracking, site audits, competitor analysis, and SERP crawling across 243 countries. The REST API uses API-key auth, an official MCP server, and five SDKs. Pricing is a published, self-serve subscription from $100/month. It is GDPR compliant. Used by Deloitte, Rakuten, Visa, and Uber.

    PricingSubscription · from $100 month · free tier ✗
    TrustGDPR
    Does
    • Historical data
    • Local / geo data
    • Multiple search engines
    • Competitor analysis
    • PPC / ad data
    • Bulk / batch
    Used byDeloitte, Rakuten, Visa, Uber
    Avoid ifYou want to try it free before paying

    Serpstat API profile →

  • #3 Semrush API

    53 / 100

    Semrush API extracts the platform's SEO and PPC data programmatically, covering organic and paid keywords, competitive analysis, ad history, and local SEO, with an MCP server for AI integration. It is a REST API supporting API-key and OAuth2 auth across 140+ countries. Pricing is published and self-serve, starting around $456/month. It is GDPR and PCI DSS compliant. Used by Samsung, LG, and Disney.

    PricingHybrid · from $455.67 month · free tier ✗
    TrustGDPR · PCI DSS
    Does
    • Historical data
    • AI Overview tracking
    • Local / geo data
    • Competitor analysis
    • Search intent
    • PPC / ad data
    • Clickstream data
    • Bulk / batch
    Used bySamsung, LG, ZoomInfo, Disney
    Avoid ifYou want to try it free before paying

    Semrush API profile →

  • #4 SE Ranking

    45 / 100

    SE Ranking's SEO API automates SEO and GEO workflows: competitor analysis and keyword gaps, AI search visibility, technical site audits, link building, and global market analysis across 188+ country databases. It is a REST API with API-key auth and an official MCP server. Pricing is published and self-serve on a credit model of about $50 per 250,000 credits, with a 14-day, 100,000-credit trial. It is GDPR compliant.

    PricingHybrid · from $50 250,000 API credits · free tier ✗
    TrustGDPR
    Does
    • Historical data
    • AI Overview tracking
    • Local / geo data
    • Competitor analysis
    • Search intent
    • PPC / ad data
    • Bulk / batch
    • Real-time
    Used byHigherVisibility, hurra.com, Votre Site Pro
    Avoid ifYou want to try it free before paying

    SE Ranking profile →