Moz API

Moz API gives you the power to quickly create custom SEO tools, dashboards, and integrations - affordably and at scale. [1]

moz.com/products/api · By Moz · Agent JSON · Suggest an edit · Last verified 2026-06-06 · Source confidence: high

Moz API powers custom SEO tools, dashboards, and integrations, with endpoints for keyword research and metrics, backlink and link analysis, competitive and SERP tracking, and brand monitoring. It is a REST API using API-key or basic auth. Pricing is published and self-serve, starting at $5/month with a free tier of 50 rows/month. Used by Content Harmony, iPullRank, and Intero Digital.

Best for / Avoid if

Best for: Prototypes and side projects - free to start, no sales call; Teams needing broad API coverage out of the box; Cost-sensitive teams - low, transparent entry price

Avoid if: You have strict compliance requirements

Pricing & procurement

Pricing model
Hybrid (base + usage) [2]
Published pricing
Yes [3]
Free tier
Yes [4]
Free tier details
$0/month, 50 rows per month, one request every ten seconds [5]
Self-serve signup
Yes [6]
Requires sales call
No [7]
Enterprise plan
Yes [8]
Published prices
PlanItemPerAmountSource
Free50 rowsmonth$0source
Starter Medium3,000 rowsmonth$20source
Starter Large15,000 rowsmonth$75source
Starter Largeadditional rows1,000 rows$5source
Growth Small50,000 rowsmonth$125source
Growth Smalladditional rows10,000 rows$25source
Growth Medium120,000 rowsmonth$250source
Growth Mediumadditional rows10,000 rows$20source
Growth Large500,000 rowsmonth$500source
Growth Largeadditional rows10,000 rows$10source
Advanced4,000,000 rowsmonth$2000source
Advancedadditional rows10,000 rows$5source
Enterprise40,000,000 rowsmonth$10000source
Enterpriseadditional rows10,000 rows$3.5source

Capabilities

  • Historical data
  • Local / geo data
  • Competitor analysis
  • Search intent
  • Bulk / batch
Supported actions
DataGlobalTopDomainListAction, DataGlobalTopPageListAction, DataKeywordSearchIntentFetchAction, DataKeywordSuggestionsListAction, DataKeywordMetricsDifficultyFetchAction, DataKeywordMetricsFetchAction, DataKeywordMetricsOpportunityFetchAction, DataKeywordMetricsPriorityFetchAction, DataKeywordMetricsVolumeFetchAction, DataSiteAnchorTextListAction, DataSiteLinkingDomainFilterRecentlyGainedAction, DataSiteLinkingDomainFilterRecentlyLostAction, DataSiteLinkingDomainListAction, DataSiteRankingKeywordCountAction, DataSiteRankingKeywordListAction, DataSiteRedirectFetchAction, DataSiteTopPageListAction, DataSiteLinkFilterAnchorTextAction, DataSiteLinkFilterDomainAction, DataSiteLinkIntersectFetchAction, DataSiteLinkListAction, DataSiteLinkStatusFetchMultipleAction, DataSiteLinkStatusFetchAction, DataSiteMetricsBrandAuthorityFetchAction, DataSiteMetricsDistributionsFetchAction, DataSiteMetricsFetchMultipleAction, DataSiteMetricsFetchAction, DataSiteMetricsHistoriesFetchAction, QuotaLookupAction, MetadataIndexFetchAction [9]
Input types
JSON (JSON-RPC 2.0 via HTTP POST) [10]
Output types
JSON [11]
Webhooks
No [12]
Sandbox / test mode
No [13]
SDK languages
Unknown
MCP server
No [14]

Trust & compliance

SOC 2
Unknown [15]
HIPAA
Unknown [16]
GDPR
Unknown [17]
ISO 27001
Unknown [18]
PCI DSS
Unknown [19]
Published SLA
No [20]
Rate limits
Free tier: one request every ten seconds; paid plan per-request rate limits not documented [21]
Known restrictions
Free access allows for one request every ten seconds, up to 50 rows per month, Beta methods are subject to change or removal without notice at any time, and data or functionality accessed through beta methods may only be used for prototyping or internal business services, The API is currently not versioned, with no expected breaking changes except for endpoints marked as beta, Proper attribution of Moz API Data is required (per Moz API legal guide), When accessing V1 of the Moz Links API with free access, the endpoints and metrics available will be limited, Free API access requires a valid credit card [22]

Developer surface

Docs rendering: static

Integration

API style
rest
Base URL
https://api.moz.com/jsonrpc
Version
v3
Versioning
none
Stability
ga
Auth methods
api_key, basic
Error format
vendor-specific

Adoption & maturity

Launched
2004-01-01
Notable customers
Content Harmony, Odys Global, iPullRank, Intero Digital, Screaming Frog, AirOps, Relevance AI, AgencyAnalytics, CataSEO, Klipfolio, SeoTools for Excel, Linkody

Other SEO & Keyword Data APIs

  • DataForSEO

    We provide comprehensive SEO and digital marketing data solutions via API

    Usage · public pricing · self-serve

  • Google Ads API

    Keyword Planning is a process for getting keyword metrics and forecasts as well as searching for new keywords to add to campaigns.

    free tier · public pricing · self-serve

  • Ahrefs API

    With Ahrefs API, you can use data from your Ahrefs workspace to create custom integrations and automations.

    Hybrid · public pricing · self-serve

  • Serpstat API

    The most cost-effective API SEO data provider

    Subscription · public pricing · self-serve

  • Semrush API

    Semrush API (Application Programming Interface) is a method of extracting raw Semrush data without manually logging into the platform.

    Hybrid · public pricing · self-serve

  • Keywords Everywhere

    Pull search volume, CPC, competition, related keywords, traffic and backlink data into your own app, over one REST API, using the same API key you already use in the extension.

    Hybrid · free tier · public pricing · self-serve

Moz API alternatives · Moz API vs DataForSEO · All SEO & Keyword Data APIs APIs

References

Each field above carries a numbered source - hover for a preview, click to jump here.

  1. Description: moz.com
  2. Pricing model: moz.com
  3. Published pricing: moz.com
  4. Free tier: moz.com
  5. Free tier details: moz.com
  6. Self-serve signup: moz.com · moz.com
  7. Requires sales call: moz.com · moz.com
  8. Enterprise plan: moz.com
  9. Supported actions: moz.com
  10. Input types: moz.com
  11. Output types: moz.com
  12. Webhooks: moz.com
  13. Sandbox: moz.com
  14. MCP server: github.com
  15. SOC 2: moz.com
  16. HIPAA: moz.com
  17. GDPR: moz.com
  18. ISO 27001: moz.com
  19. PCI DSS: moz.com
  20. Published SLA: moz.com
  21. Rate limits: moz.com
  22. Known restrictions: moz.com · moz.com · moz.com · moz.com

Change history

Every field change, who made it, and when - from our audited data pipeline and editors.

  1. 2026-06-15 Score Docs Quality: 2545
  2. 2026-06-15 Score Agent Friendliness: 1020
  3. 2026-06-15 API Reference URL: (none)https://moz.com/products/api
  4. 2026-06-15 Robots Allows Agents: (none)Yes
  5. 2026-06-15 Has Structured Data: (none)No
  6. 2026-06-10 Vendor Description: Moz API gives you the power to quickly create custom SEO tools, dashboards, and…Moz API gives you the power to quickly create custom SEO tools, dashboards, and…
  7. 2026-06-09 Scoring Methodology: Scores are computed deterministically from this profile's published, sourced fi…Scores are computed deterministically from this profile's published, sourced fi…
  8. 2026-06-09 Best For: Prototypes and side projects — free to start, no sales call, Teams needing broa…Prototypes and side projects - free to start, no sales call, Teams needing broa…
  9. 2026-06-09 Score Agent Friendliness: (none)10
  10. 2026-06-09 Score Pricing Transparency: (none)100
  11. 2026-06-09 Avoid If: (none)You have strict compliance requirements
  12. 2026-06-09 Best For: (none)Prototypes and side projects — free to start, no sales call, Teams needing broa…
  13. 2026-06-09 Scoring Methodology: (none)Scores are computed deterministically from this profile's published, sourced fi…
  14. 2026-06-09 Score Trust Readiness: (none)0
  15. 2026-06-09 Score Procurement Friction: (none)100
  16. 2026-06-09 Score Docs Quality: (none)25
  17. 2026-06-09 Score Setup Speed: (none)70
  18. 2026-06-08 Rendering: (none)static
  19. 2026-06-08 Llms Txt Present: (none)No
  20. 2026-06-08 Changelog URL: (none)https://moz.com/whats-new
  21. 2026-06-08 Docs URL: (none)https://moz.com/developers
  22. 2026-06-07 Summary Md: (none)Moz API powers custom SEO tools, dashboards, and integrations, with endpoints f…
  23. 2026-06-07 Fields Not Found: (none)ga_date, idempotency_supported
  24. 2026-06-07 Notable Customers: (none)Content Harmony, Odys Global, iPullRank, Intero Digital, Screaming Frog, AirOps…
  25. 2026-06-07 Launched At: (none)2004-01-01
  26. 2026-06-07 Free Tier Limit: (none)50 rows/month
  27. 2026-06-07 Price Basis: (none)month
  28. 2026-06-07 Starting Price Usd: (none)5
  29. 2026-06-07 Requires Verification: (none)No
  30. 2026-06-07 Error Format: (none)vendor-specific
  31. 2026-06-07 Quickstart URL: (none)https://moz.com/api/docs/guides/getting-started
  32. 2026-06-07 Stability: (none)ga
  33. 2026-06-07 Versioning Scheme: (none)none
  34. 2026-06-07 API Version: (none)v3
  35. 2026-06-07 Base URL: (none)https://api.moz.com/jsonrpc
  36. 2026-06-07 API Style: (none)rest
  37. 2026-06-07 Auth Docs URL: (none)https://moz.com/api/docs/guides/authentication
  38. 2026-06-07 Auth Methods: (none)api_key, basic
  39. 2026-06-07 Capabilities: {"bulk":true,"local_data":true,"historical_data":true,"competitor_analysis":tru…{"bulk":true,"local_data":true,"historical_data":true,"competitor_analysis":tru…

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  -H 'Content-Type: application/json' \
  -d '{"value":"corrected value","citations":[{"url":"https://source.example/page","excerpt":"supporting quote"}],"note":"what changed and why"}'

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