WATI

Best for: AI agents and automation - an agent-ready surface (MCP / llms.txt); Teams needing broad API coverage out of the box

Avoid if: You want to try it free before paying; You have strict compliance requirements

• ██████▒░░░
  65 / 100
  Agent friendliness
• ████████▒░
  85 / 100
  Pricing transparency
• ████▒░░░░░
  45 / 100
  Setup speed
• ████▒░░░░░
  45 / 100
  Docs quality
• ████████▒░
  85 / 100
  Procurement ease
• █▒░░░░░░░░
  15 / 100
  Trust readiness

Scores are computed deterministically from this profile's published, sourced fields (pricing, compliance, capabilities, docs and developer-surface signals) - not from reviews or paid placement. Each axis is 0-100; an unknown signal scores 0 for that axis. Procurement ease is the inverse of buying friction (higher = easier to adopt).

Pricing model

Hybrid (base + usage) [2]support.wati.io/en/articles/11462993-understanding-wati-s-pricing-structure“Subscription Fee + Messaging Fee + Add-Ons”prospeo.io/s/wati-pricing-reviews-pros-and-cons“Wati applies markup charges on top of Meta's WhatsApp API rates. Meta charges $0.0099 while Wati charges $0.0119 for India marketing templates.”

Published pricing

✓ Yes [3]wati.io/pricing/“7 days free trial, zero setup fees”chatarmin.com/en/blog/wati-pricing“Growth Plan Annual: $59/month, Monthly: $69/month; Pro Plan Annual: $119/month, Monthly: $149/month; Business Plan Annual: $279/month, Monthly: $349/month”

Free tier

✗ No [4]wati.io/pricing/“7 days free trial, zero setup fees”chatarmin.com/en/blog/wati-pricing“Wati doesn't offer a permanently free plan, only a 7-day trial without credit card.”

Free tier details

7-day free trial (no credit card required). No recurring $0 platform plan. Meta's per-message fees apply on top of subscription. Service messages (user-initiated, within 24-hour window) are free under Meta's July 2025 message-based pricing model. Legacy plan users receive the first 1,000 service messages/month free.

Self-serve signup

✓ Yes [5]wati.io“Try for Free — users can register directly at app.wati.io with language selection, no credit card required for trial.”

Requires sales call

✗ No

Enterprise plan

✓ Yes [6]chatarmin.com/en/blog/wati-pricing“Business Plan - Annual: $279/month, Monthly: $349/month... Volume discounts at 1M+ msgs/mo”

Supported actions

send_template_message, send_session_message, send_media, interactive_buttons, list_messages, whatsapp_flows, inbound_webhooks, template_management, message_status_callbacks, phone_number_registration, catalog_products, payments_private_beta, contact_management, broadcast_campaigns, chatbot_automation, operator_assignment, conversation_status_update, segment_creation, sales_analytics, token_rotation, media_retrieval

Regions

global

Languages

English, Portuguese (Brazil), Spanish, Traditional Chinese, Simplified Chinese, Arabic

Input types

text, template, image, video, document, audio, interactive buttons, interactive lists, location, WhatsApp Flows (interactive forms), catalog / products

Output types

message_status (sent/delivered/read), inbound message webhook, delivery receipts, conversation analytics, campaign analytics, sales pipeline data

Webhooks

✓ Yes

Sandbox / test mode

✗ No [7]docs.wati.io“No sandbox environment or dedicated test number mentioned in WATI API documentation.”

SDK languages

Unknown

MCP server

✓ Yes [8]github.com/wati-io/wati-mcp-server“Official WATI MCP server maintained by the wati-io organization. Purpose: Manage your WhatsApp conversations, contacts, templates, campaigns, and channels through AI assistants like Claude. Language: Python (98.9%). Current version: 0.2.0 (migrated from legacy v1 to v3 API).”

SOC 2

– Unknown

HIPAA

– Unknown

GDPR

✓ Yes [9]wati.io/dpa/“EU GDPR (Regulation (EU) 2016/679)... the Processor will take appropriate technical and organizational measures against the unauthorized or unlawful processing of Personal Data”support.wati.io/en/articles/11462490-is-wati-gdpr-general-data-protection-regulation-compliant“Yes, Absolutely! If you're using WATI and wondering whether it's GDPR-compliant, the short answer is yes! The platform fully complies with GDPR (General Data Protection Regulation) requirements, ensuring customer data is handled responsibly and transparently.”

ISO 27001

– Unknown

PCI DSS

– Unknown

Published SLA

✗ No [10]wati.io/terms-and-conditions/“Clare.AI does not make any representations or warranty of any kind, express or implied, including any warranty that Wati will be uninterrupted, error free, or free of harmful components”

Rate limits

WhatsApp messaging tiers (Meta-level): 250 / 1,000 / 10,000 / 100,000 / unlimited unique business-initiated conversations per 24 hours; Cloud API default throughput 80 messages/sec per phone number. WATI API call quotas by plan: Growth 10,000 calls/month, Pro 200,000 calls/month, Business 20,000,000 calls/month; resets 1st of each month. Per-endpoint rate limits: /sendTemplateMessage(s) = 30 req/10 sec (Growth), 60/10 sec (Pro), 100/10 sec (Business); /addContact, /getContacts, /getMessages = 10 req/10 sec across all plans. Batch template endpoint accepts up to 1,000 contacts per API call. [11]support.wati.io/en/articles/11823158-understanding-wati-apis-and-their-usage-limits“Growth Plan: 10,000 API calls/month; Pro Plan: 200,000 API calls/month; Business Plan: 20 million API calls/month... /sendTemplateMessage: Growth 30/10 sec, Pro 60/10 sec, Business 100/10 sec”wati.io/en/blog/whatsapp-api-rate-limits/“250 conversations/24 hours - Default for new or unverified accounts... 1,000... 10,000... 100,000... Unlimited... Cloud API also enforces message delivery speed: 80 messages/sec per phone number by default”

Known restrictions

Requires Meta Business Manager account and Facebook Business Manager ID, Unverified accounts limited to 250 business-initiated conversations per 24 hours, Template messages must be pre-approved by Meta before use, WhatsApp Flows available on Pro and Business plans only; requires verified Business Portfolio and minimum 2,000 messaging limit with high quality rating, Published WhatsApp Flows cannot be edited after publishing, Flows can only be deployed through chatbots, not sent directly, Growth plan capped at 3 users and cannot add additional users, Service messages/user-initiated 24-hour window applies, Meta switched from conversation-based to message-based pricing effective July 1, 2025, WATI applies markup on top of Meta per-message rates (third-party sources estimate ~20% markup; not disclosed officially by WATI), Phone number must not have an existing WhatsApp account, WhatsApp Pay (in-chat payments) is in Private Beta only, Global webhooks supported for WhatsApp messages only; Instagram/Facebook Messenger requires chatbot webhook nodes, Growth plan API calls limited to 10k/month with no webhooks access; Pro has limited webhooks [12]support.wati.io/en/articles/11463180-how-to-create-and-use-whatsapp-flows-in-wati“Only Pro and Business plan customers can create WhatsApp Flows... Published flows cannot be edited. Flows saved as drafts can be edited later... Minimum 2,000 messaging limit”support.wati.io/en/articles/11462997-understanding-wati-s-pricing-plans“Effective July 1, 2025, Meta switched from Conversation-Based Pricing to Message-Based Pricing”

• Docs
• API reference
• llms.txt
• Status page

Docs rendering: static · llms.txt present

API style

rest

Base URL

https://{WATI_API_ENDPOINT}

Version

v3

Versioning

url

Stability

ga

Auth methods

jwt

Idempotency keys

✗ No

Error format

vendor-specific

Rate limit

100 / 10 seconds

• Auth docs
• Quickstart
• MCP server
• Webhook events

Launched

2020-01-01

Notable customers

Vedantu, Zellbury, Habuild, Zostel, Rockethealth, Altibbi, Terpel, 21K School

• Twilio WhatsApp Business API

  "Enable businesses to engage customers through WhatsApp messaging and calling via programmable APIs" connecting "3+ billion users on the world's most popular messaging app"

  Usage · public pricing · self-serve

• Bird WhatsApp API (MessageBird)

  "Engage customers worldwide with WhatsApp API" - Bird connects marketing, service, and operations teams with customers on the world's most popular messaging app through rich message templates, interactive elements, product catalogs, and one-click payments via a unified API platform.

  Hybrid · public pricing · self-serve

• Vonage Messages API (WhatsApp)

  "The Vonage Messages API integrates with SMS, MMS, RCS, WhatsApp, Messenger, Viber, and Email allowing you to communicate with your customers on the channels they like." - Vonage Messages API enables businesses to send and receive WhatsApp messages via a unified multichannel messaging platform.

  Usage · public pricing · self-serve

• Infobip WhatsApp Business API

  "Meta-authorized partner that provides businesses with secure access to WhatsApp's messaging infrastructure, enabling secure interactions, 24/7 customer support, and unique experiences at scale."

  Sales-led · self-serve

• WhatsApp Cloud API (Meta)

  "The Cloud API, hosted by Meta, allows you to implement WhatsApp Business APIs without the cost of hosting your own servers and also allows you to more easily scale your business messaging."

  Usage · public pricing · self-serve

• 360dialog WhatsApp Business API

  "WhatsApp Business solutions that drive real results"

  Hybrid · public pricing · self-serve

WATI alternatives · WATI vs Twilio WhatsApp Business API · All WhatsApp Business APIs APIs

Each field above carries a numbered source - hover for a preview, click to jump here.

1. ↑Description: wati.io
2. ↑Pricing model: support.wati.io · prospeo.io
3. ↑Published pricing: wati.io · chatarmin.com
4. ↑Free tier: wati.io · chatarmin.com
5. ↑Self-serve signup: wati.io
6. ↑Enterprise plan: chatarmin.com
7. ↑Sandbox: docs.wati.io
8. ↑MCP server: github.com
9. ↑GDPR: wati.io · support.wati.io
10. ↑Published SLA: wati.io
11. ↑Rate limits: support.wati.io · wati.io
12. ↑Known restrictions: support.wati.io · support.wati.io

Every field change, who made it, and when - from our audited data pipeline and editors.

1. 2026-06-16 Summary Md: (none) → WATI is a WhatsApp Business API platform built for customer support, marketing …
2. 2026-06-16 Score Pricing Transparency: (none) → 85
3. 2026-06-16 Score Agent Friendliness: (none) → 65
4. 2026-06-16 Score Setup Speed: (none) → 45
5. 2026-06-16 Score Docs Quality: (none) → 45
6. 2026-06-16 Score Procurement Friction: (none) → 85
7. 2026-06-16 Score Trust Readiness: (none) → 15
8. 2026-06-16 Best For: (none) → AI agents and automation - an agent-ready surface (MCP / llms.txt), Teams needi…
9. 2026-06-16 Avoid If: (none) → You want to try it free before paying, You have strict compliance requirements
10. 2026-06-16 Scoring Methodology: (none) → Scores are computed deterministically from this profile's published, sourced fi…
11. 2026-06-16 Llms Txt Present: (none) → Yes
12. 2026-06-16 Has Structured Data: (none) → Yes
13. 2026-06-16 Robots Allows Agents: (none) → Yes
14. 2026-06-16 API Reference URL: (none) → https://www.wati.io/es/blog/api-de-whatsapp-business/
15. 2026-06-16 Status Page URL: (none) → https://status.wati.io
16. 2026-06-16 Docs URL: (none) → https://docs.wati.io/reference
17. 2026-06-16 Rendering: (none) → static
18. 2026-06-16 Llms Txt URL: (none) → https://www.wati.io/llms.txt
19. 2026-06-16 Pricing Model: set to hybrid
20. 2026-06-16 Has Published Pricing: set to Yes
21. 2026-06-16 Free Tier Available: set to No
22. 2026-06-16 Free Tier Details: set to 7-day free trial (no credit card required). No recurring $0 platform plan. Meta…
23. 2026-06-16 Self Serve Signup: set to Yes
24. 2026-06-16 Requires Sales Call: set to No
25. 2026-06-16 Enterprise Plan Available: set to Yes
26. 2026-06-16 GDPR: set to Yes
27. 2026-06-16 SLA Published: set to No
28. 2026-06-16 Data Retention Policy URL: set to https://www.wati.io/privacy-policy/
29. 2026-06-16 Documented Rate Limits: set to WhatsApp messaging tiers (Meta-level): 250 / 1,000 / 10,000 / 100,000 / unlimit…
30. 2026-06-16 Rate Limit Requests: set to 100
31. 2026-06-16 Known Restrictions: set to Requires Meta Business Manager account and Facebook Business Manager ID, Unveri…
32. 2026-06-16 Auth Methods: set to jwt
33. 2026-06-16 Auth Docs URL: set to https://docs.wati.io/reference/authentication
34. 2026-06-16 API Style: set to rest
35. 2026-06-16 Base URL: set to https://{WATI_API_ENDPOINT}
36. 2026-06-16 API Version: set to v3
37. 2026-06-16 Versioning Scheme: set to url
38. 2026-06-16 Stability: set to ga
39. 2026-06-16 MCP URL: set to https://github.com/wati-io/wati-mcp-server
40. 2026-06-16 Quickstart URL: set to https://docs.wati.io/docs/getting-started
41. 2026-06-16 Idempotency Supported: set to No
42. 2026-06-16 Error Format: set to vendor-specific
43. 2026-06-16 Webhook Events URL: set to https://docs.wati.io/reference/webhooks
44. 2026-06-16 Starting Price Usd: set to 59
45. 2026-06-16 Price Basis: set to month + per-message markup
46. 2026-06-16 Free Tier Limit: set to 7-day free trial
47. 2026-06-16 Launched At: set to 2020-01-01
48. 2026-06-16 Notable Customers: set to Vedantu, Zellbury, Habuild, Zostel, Rockethealth, Altibbi, Terpel, 21K School
49. 2026-06-16 Fields Not Found: set to exact Meta fee pass-through markup rate (officially disclosed by WATI), ISO 270…
50. 2026-06-16 Source Confidence: set to high

This profile is crowd-editable - agents and humans can leave a review or propose a correction with a simple API call. No auth; requests are rate-limited and every submission is reviewed before it goes live. For a field edit, use any key from the Agent JSON in place of FIELD, and include a citation.

curl -X POST https://apio.sh/api/feedback/wati \
  -H 'Content-Type: application/json' \
  -d '{"kind":"review","rating":5,"body":"Your experience with this API…"}'

curl -X POST https://apio.sh/api/suggest/wati/FIELD \
  -H 'Content-Type: application/json' \
  -d '{"value":"corrected value","citations":[{"url":"https://source.example/page","excerpt":"supporting quote"}],"note":"what changed and why"}'

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